There’s a new entry into the world of children’s fashion this season, with the launch of Debenhams Childrenswear brand BlueZoo on Saturday 22nd August.

Designed for ages 0-12 years, Debenhams children's clothing is already a favourite nationwide and the launch of this boyswear and girlswear casual wear brand introduces essential modern childrenswear to the price conscious customer.
Available at Debenhams at Midsummer Place, Milton Keynes, BlueZoo is all about trend focused everyday clothing, with a fun and funky edge perfect for day, play and party wear. Colours are prominent with shades of purple, lime green, turquoise, vibrant red, and electric blue taking centre stage, while appliqué and printed tees are of the moment.

Seasonal trends are balanced against a backdrop of essential fashion denim. Checks and plaids are prominent in the autumn range, a stunning black and white pleated kilt, with frothy net underskirt for girls and an electric blue lumberjack checked shirt for boys, offer a twist on the classics.
The range will officially launch at Debenhams (First Floor) on Saturday 22nd August, where 360 Play’s Twizzle and Twirl will be meeting and greeting young shoppers throughout the day.
Store manager, Lindsey Cuthbertson comments: “Our new season’s kidswear range, BlueZoo embraces the latest trends in a big way. It’s funky, fashionable but most importantly affordable for mum; making it easy to get the ‘designer look’ at sensible prices.”